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Bugeese

HOW BUGEESE WAS HATCHED

In June 2023, in the heart of Jabalpur, Madhya Pradesh, a dream took shape to create a fast food experience that celebrates vegetarianism without compromise. Founded by a 5-star hotel-trained chef, our restaurant was the result of years of research, driven by one belief: vegetarian food can be just as bold, flavorful, and satisfying. From day one, our handcrafted burgers stood out. Fresh ingredients, thoughtful recipes, and a commitment to quality quickly won the hearts of our customers. Encouraged by their love, we opened our second outlet in January 2024. With each burger served, we’re building more than a business, we’re creating a community that values purity, taste, and innovation. Today, we’re proud to take the next step: expanding beyond Jabalpur with a clear vision, To become India’s most trusted and loved pure vegetarian burger brand.
The journey has just begun and you’re invited.

  • Bugeese's Humble Beginnings
    Bugeese began not as a restaurant but as an idea, the dream of serving India its very own dedicated vegetarian burger brand.
  • First Public Introduction
    After months of R&D, food trials, and recipe experiments, the concept launched as a pop-up stall in March 2023. People loved its freshness, taste, and unique flavors.
  • Launch of First Outlet
    Encouraged by this success, Bugeese launched its first outlet in June 2023. What started as a single location quickly became a sensation.
  • Expanding Quickly
    In just eight months, the momentum led to the opening of a second outlet with a larger dine-in space in January 2024.
  • Recognition and Accolades
    Recognition followed fast. In 2024 and 2025, Bugeese won “Best Burgers in Jabalpur” by Swiggy, becoming a customer favorite and a brand to watch.
  • Looking to the Future
    And now, in 2025, Bugeese is ready for its next big chapter opening doors for franchise opportunities and expanding to new cities.
The Think Tank Behind Bugeese

Divyansh Gupta

Founder & CEO

Divyansh Gupta, the founder of Bugeese, is a passionate food entrepreneur with a strong foundation in culinary arts and hospitality. A graduate of the prestigious Institute of Hotel Management, Mumbai, Divyansh began his journey in the food industry with hands-on training at the Grand Hyatt Mumbai, one of India’s leading 5-star hotels. He further honed his expertise by working with renowned standalone restaurants and global QSR brands like Domino’s, gaining valuable insights into both fine dining and high-volume food service. Driven by a deep understanding of food, customer preferences, and business operations, Divyansh identified a significant market gap in the vegetarian fast food space especially for high-quality, flavorful vegetarian burgers.
With this vision, he launched Bugeese in 2023: a brand dedicated to delivering delicious, innovative, and purely vegetarian burgers. Armed with industry experience and strong management skills, Divyansh is now on a mission to expand Bugeese pan-India and make it the country’s go-to vegetarian burger destination.